Loyalty Software

Loyalty program software, built for Bharat.

Everything you need to run loyalty at scale — dual wallets, gamification, tiers, referrals and real-time loyalty reports — on software designed for Indian distribution: WhatsApp-first, vernacular, instant UPI.

5L+
Members managed
92%
Monthly active rate
8s
Reward payout
11
Languages
Capabilities

What's inside

Dual wallet

Separate cash and points wallets per member — instant UPI spends from one, catalog redemptions from the other, with independent expiry rules.

Gamification

Streaks, badges, leaderboards, spin-the-wheel and lucky draws — engagement mechanics proven on daily-wage trade psychology.

Tier-based progression

Silver→Platinum tiers with unlock bonuses, rate multipliers and status benefits that compound retention.

Referral engine

Member-get-member loops with verified-activation rewards — the trade is networked; referrals scale it.

Loyalty reports

Real-time dashboards: active members, earn/burn flows, scheme ROI, liability ledger and audit-grade statements.

AI engagement layer

Churn-risk alerts, next-best-scheme recommendations and AI-scored photo verification built in.

How it works

The path to live

1

Configure, don't code

Earning rules, schemes, tiers and catalogs set up in the console.

2

Launch on WhatsApp

No app downloads — enrolment to first earn in minutes.

3

Watch the reports

Live loyalty analytics across members, schemes and territories.

4

Optimise with AI

Recommendations and risk alerts keep the program compounding.

FAQ

Frequently asked questions

What is loyalty program software?

Software that runs the full loyalty lifecycle — member enrolment and KYC, earning rules, schemes, tiers, gamification, redemptions, payouts and reporting — for customer or channel audiences.

What is a dual wallet in loyalty software?

Two balances per member: a cash wallet (instant UPI withdrawals) and a points wallet (catalog redemptions, expiry rules) — letting brands mix instant gratification with accumulation mechanics.

Does gamification actually work for trade loyalty?

Measurably — streak mechanics and leaderboards lift monthly active rates 15–30% in trade programs, because daily-wage psychology responds to visible progress and near-term wins.

How is Unotag's loyalty software different?

Built for Indian distribution from day one: WhatsApp-first (no app), voice-led vernacular flows in 11 languages, instant UPI payouts, 194R TDS automation and anti-gaming built into the QR layer.

What does loyalty program software cost in India?

Unotag runs MAU-based pricing from ₹30,000/month (pilot) to ₹3,00,000/month (enterprise) — transparent bands on the pricing page.

Run a 90-day pilot. Bharat-tested.

Tell us your SKUs and channel structure. We'll mirror your program in a sandbox in 48 hours.

Related solutions