Salons recommend, beauty advisors convert, counters stock. Unotag engages all three — and protects premium SKUs from the counterfeit flood with per-unit QR authentication.
Each problem below is something cosmetics brands tell us they handle by hand today, and what changes when the channel runs on Unotag.
Beauty advisor incentives calculated late
Salon professionals choose the product, unrewarded
Counter sell-out unknown
Distributor claims and tester stock disputes
ProblemCosmetic and general-trade claims arrive in different formats every month.
ProblemThe counter pushes the brand with the best visible margin this month.
ProblemAttrition is high and incentives are known only at month end.
ProblemThe stylist recommends the product, but the brand has no relationship with them.
A setup guide for cosmetics and personal care incentive programs covering distributors, cosmetic counters, beauty advisors and salons: objectives by...
What keeps a beauty brand's incentive program working: daily earning visibility for beauty advisors, recognition, range-completion schemes for...
How beauty and personal care brands can structure their general-trade and professional distribution: distributor roles, segmenting distributors and...
How beauty brands can bring beauty advisors and salon professionals onto an incentive app: enrolment at joining and through distributors,...
Loyalty, incentive and engagement programs built for salons & parlours.
Loyalty, incentive and engagement programs built for beauty advisors.
Loyalty, incentive and engagement programs built for cosmetic counters.
Loyalty, incentive and engagement programs built for general trade retail.
Loyalty, incentive and engagement programs built for modern trade promoters.
Loyalty, incentive and engagement programs built for d2c-influencer hybrid.
Unotag's retailer loyalty program platform.
Influencer loyalty programs for trade influencers.
Protect your brand with cryptographic QR-based anti-counterfeit solutions.
End-to-end supply chain traceability.
QR-based digital warranty management.
A rewards catalog your channel actually wants.
Salons earn points on verified purchases (invoice or QR), unlock professional-range benefits, training and equipment rewards — building switching costs against competitor poaching.
Beauty is among India's most counterfeited categories. Per-unit QR lets consumers verify authenticity instantly, protecting both revenue and the brand-safety reputation premium SKUs depend on.
Yes — geo-verified attendance, daily sales reporting and verified-sales incentives paid weekly via UPI, plus reward-linked product training in regional languages.
We are channel-first, and our team is entirely channel-driven — these are the counters and hands our platform is built for.
