Influencer Loyalty

The trade influencer decides the brand. Reward them.

Masons choose the cement. Electricians choose the wire. Mechanics choose the oil. Unotag turns every trade influencer into a loyal advocate with per-pack QR rewards paid to UPI in seconds.

1.8L+
Active influencers
12M+
Scans / month
-91%
Counterfeit incidents
4.2x
Loyalty ROI (Y1)
Capabilities

What's inside

Per-pack QR rewards

Every bag, coil, can or carton carries a unique QR — scan to earn, instantly.

Vernacular & voice-first

Hindi and 10 regional languages, with voice interfaces for low-literacy users.

Tier & badge progression

Silver-to-platinum tiers with unlock bonuses keep influencers scanning your brand.

Meets & melas

Plan and track influencer meets, training melas and on-ground activations.

Anti-gaming engine

Velocity checks, geo-fencing and dealer-bulk-scan detection protect program ROI.

KYC & TDS automation

Aadhaar-based KYC and automated 194R TDS handling at payout.

How it works

From kickoff to payout

1

Print QR on packs

Cryptographic QR codes integrated with your packaging vendors.

2

Influencer scans

WhatsApp or PWA scan flow — no app install, works on entry-level phones.

3

Instant reward

UPI transfer in 8 seconds, with vernacular voice confirmation.

4

Grow the network

Referral rewards and tier upgrades compound engagement month over month.

FAQ

Frequently asked questions

What is an influencer loyalty program?

In Indian distribution, an influencer loyalty program rewards trade professionals — masons, electricians, painters, carpenters, plumbers, mechanics — who influence which brand gets bought, typically via QR scan rewards paid as instant UPI cash.

How do mason and electrician loyalty programs work?

Each product pack carries a unique QR code. The mason or electrician scans it on WhatsApp, the platform validates authenticity and pays a reward to their UPI in seconds — building a scan-verified relationship with the brand.

How do you prevent fake or dealer-bulk scanning?

Unotag's anti-gaming engine uses geo-clustering, scan-velocity rules and dealer-pattern detection to separate genuine field scans from counter-bulk scanning, protecting scheme budgets.

Which industries run influencer loyalty programs?

Building materials (masons, painters, plumbers, carpenters), electricals (electricians), automotive aftermarket (mechanics, garages) and agri-inputs (sprayers, dealers) are the largest adopters in India.

Do influencers need a smartphone app?

No. Unotag is WhatsApp-first with a lightweight PWA fallback — it works on entry-level Android phones and supports voice-led flows in 11 Indian languages.

Run a 90-day pilot. Bharat-tested.

Tell us your SKUs and channel structure. We'll mirror your program in a sandbox in 48 hours.