The permanent rail that keeps partners choosing you, every month.
Channel loyalty is the always-on layer under your schemes: points on every purchase, tiers and status that partners work to keep, a rewards catalogue worth redeeming from and recognition at meets and tours.


Earn rules by product, region and partner type, from invoices, scans or orders.
Annual standing built from volume, growth and payment discipline, with benefits at each tier.
10,000+ products delivered to the partner's door, plus vouchers and UPI cash-out.
Reloadable co-branded cards for bill payments and online shopping.
Qualify partners for meets, family tours and recognition events from their standing.
Accrual, redemption and breakage tracked so finance knows the outstanding liability.
A year-round program that rewards dealers, distributors and retailers with points, tiers and recognition for continued business, under and alongside time-bound schemes.
Loyalty is the permanent rail with points and tiers. Incentive programs are time-bound campaigns with targets and slabs that run on top of it.
Products from a 10,000+ item catalogue delivered to their door, vouchers, UPI cash-out and reloadable gift debit cards.