Retailer Incentives

Retailer incentives that move the counter.

The counter recommends what rewards it. Unotag automates retailer incentives end-to-end — verified earning via invoices or QR scans, transparent slabs, instant UPI payouts and outlet-level ROI you can defend in a budget review.

3.2L+
Retailers incentivised
+38%
Counter-share uplift
8s
Payout speed
92%
Monthly active rate
Capabilities

What's inside

Verified earning

Invoice OCR (1.4M+ Indian formats) or per-pack QR scans — every incentive rupee ties to a verified purchase.

Slab & target incentives

Monthly billing slabs with live WhatsApp progress bars — retailers chase the next tier because they can see it.

Display & visibility incentives

Photo-verified shelf displays scored by AI; monthly territory winners announced automatically.

Instant UPI payouts

Earn-to-credit in ~8 seconds. Slow incentives are dead incentives at the counter.

Festive & streak boosters

Diwali multipliers, consistency streaks and surprise double-point windows configured in minutes.

Outlet-level ROI

Counter-share lift vs control outlets, scheme participation and dead-counter alerts per territory.

How it works

The path to live

1

Import your outlet universe

Outlet masters or self-onboarding via QR + KYC in 11 languages.

2

Configure incentive rules

Slabs, multipliers, display contests — configured, not coded.

3

Launch on WhatsApp

No app installs; enrolment to first earn in under 3 minutes.

4

Measure incremental lift

Control-group reporting shows true incremental ROI per scheme.

FAQ

Frequently asked questions

What is a retailer incentive program?

A structured rewards system paying retail outlets for verified purchases, displays and brand advocacy — earned via invoice uploads or QR scans and paid as UPI cash, vouchers or merchandise.

How are retailer incentives verified without distributor data?

Retailers photograph purchase invoices (OCR-validated against your SKU master) or scan per-pack QR codes — both work without any distributor data feed.

What budget do retailer incentive programs need?

Typically 1.5–3% of channel revenue plus platform cost from ₹30,000/month. Unotag's control-group reporting proves incrementality so the budget defends itself.

How fast can a retailer incentive program launch?

Sandbox in 48 hours; full launch in 2–4 weeks including outlet KYC and scheme configuration.

Run a 90-day pilot. Bharat-tested.

Tell us your SKUs and channel structure. We'll mirror your program in a sandbox in 48 hours.

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