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Loyalty trend predictions for 2023
Introduction: As the marketing landscape continues to evolve, it's crucial for businesses to stay ahead of loyalty trends. In this blog...
2 min read


How to extend your product with API-first loyalty and gamification features
Introduction: In today's competitive market, businesses are constantly seeking innovative ways to engage customers and drive loyalty. One...
2 min read


Top loyalty features – 6 examples of effective loyalty mechanics from leading brands
Introduction: Building customer loyalty is crucial for businesses to drive repeat purchases, increase customer retention, and foster...
2 min read


Climbing the career ladder as a loyalty marketing expert with Manav Fernandez
Introduction: In today's competitive business landscape, loyalty marketing has become a crucial aspect of any successful marketing...
2 min read


Do loyalty programs work? An interview with Radek Hrachovec
Introduction: Loyalty programs have been a popular marketing strategy for businesses aiming to retain customers and foster long-term...
2 min read


Building an effective loyalty program strategy for Tesco Clubcard with Szymon Dziura
Introduction: Loyalty programs have become a crucial aspect of customer retention and engagement strategies for businesses across...
2 min read


How to build a successful mall loyalty program? An interview with Chayya Sakhuja
Introduction: In today's competitive retail landscape, building and maintaining customer loyalty is crucial for the success of any mall....
2 min read


Loyalty Summit CXM: A time of great change
Introduction: In the ever-evolving landscape of customer experience management (CXM), businesses are constantly seeking innovative...
2 min read


Loyalty program costs: 5 things to remember when budgeting loyalty programs
Introduction: Loyalty programs are a valuable tool for businesses to retain customers and foster long-term relationships. However, it's...
2 min read


The true cost of building a custom loyalty program in-house
Introduction: As businesses strive to build strong customer relationships and increase brand loyalty, loyalty programs have become an...
2 min read


Loyalty program integrations — benefits of composite architecture when off-the-shelf plugins don't w
Introduction: Loyalty programs are an essential part of any marketing strategy, helping businesses retain customers and drive repeat...
2 min read


7 mobile loyalty app features used by top brands to build great customer experiences
Introduction: In today's highly competitive market, building strong customer loyalty is crucial for the success of any brand. Mobile...
2 min read


How to reduce mobile loyalty app development costs by up to 50% with Flutter?
Introduction: Mobile loyalty apps have become a crucial tool for businesses to engage and retain customers. However, the cost of...
2 min read


CPG loyalty programs: how the top 7 CPG brands engage end customers
Introduction: Consumer Packaged Goods (CPG) brands are continuously looking for innovative ways to engage their end customers and build...
2 min read


A Step-by-Step Guide to Implementing Loyalty Segmentation
Introduction: Implementing loyalty segmentation is a crucial strategy for businesses looking to optimize their marketing efforts and...
2 min read


19 market-proven loyalty segmentation templates (2023)
Introduction: Loyalty segmentation is a crucial strategy that enables businesses to understand their customers better and tailor...
3 min read


International Women's Day Special
Introduction: International Women's Day is a global celebration that highlights the social, economic, cultural, and political...
2 min read


How to use AI and VR to engage the workforce of the future
Introduction: The rapid advancements in technology have paved the way for exciting opportunities to engage and empower the workforce of...
2 min read


Employee Rewards: What do they really want?
Introduction: As a member of the marketing team, you understand the importance of keeping your employees motivated and engaged. One...
2 min read


Experiences, Feelings and Behavioural Economics
Introduction: In today's highly competitive business landscape, understanding consumer behavior is crucial for marketers to create...
2 min read
Gamified Goals Contests and Customer Retention


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